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Web Design, Web Development

Importance of Responsive Website Design: Are Static Websites Still Relevant Today?

In the late 1990s and early 2000s, websites were primarily designed for fixed desktop monitor sizes, commonly 800x600 or 1024x768[...]

Importance of Responsive Website Design: Are Static Websites Still Relevant Today?
Digital Marketing

Boost Your YouTube Views: The Psychology behind Social Validation and Habitual Behavior

You’re browsing through YouTube, and a thumbnail with an intriguing title catches your eye. Just as you're about to click,[...]

Boost Your YouTube Views: The Psychology behind Social Validation and Habitual Behavior

What is Flat Rate Payment Model in Paid Ads? Is it better than PPC and CPM?

What is Flat Rate Payment Model in Paid Ads? Is it better than PPC and CPM? The Flat Rate Payment[...]

What is Flat Rate Payment Model in Paid Ads? Is it better than PPC and CPM?
Digital Marketing

What is (CPE) Cost per Engagement?

Cost per Engagement (CPE) is an online advertisement model where you only pay for when a user engage with your[...]

What is (CPE) Cost per Engagement?
Digital Marketing

What is CPM in Paid Advertising? When to Use, How to Optimize CPM Ad Campaign for Optimum Impression

CPM (Cost Per Mille) is an online ad pricing model where advertisers pay a set amount for every 1,000 impressions[...]

What is CPM in Paid Advertising? When to Use, How to Optimize CPM Ad Campaign for Optimum Impression
Digital Marketing

Are Paid Advertisements and PPC the Same?

Paid Ads and PPC are often used interchangeably, even by marketers. This is the reason why it raises the question,[...]

Are Paid Advertisements and PPC the Same?
SEO, Web Development

Server-Side Rendering vs. Client-Side Rendering: SEO & Performance Comparison

Visiting a websitethrough your browser is super easy—all you need to do is type the URL into your browser and[...]

Server-Side Rendering vs. Client-Side Rendering: SEO & Performance Comparison
SEO

Schema Markup: Definition, Types, How to Generate, Validate & Add Schema Markup and More.

We all want to dominate the top position in Google, and capture as much traffic we could. However, to do[...]

Schema Markup: Definition, Types, How to Generate, Validate & Add Schema Markup and More.
SEO

What are XML Sitemaps and Its Importance in SEO? Create and Add XML Sitemaps to Search Console

Think XML Sitemap as a guide of your website that takes the hand of Google and show it all the[...]

What are XML Sitemaps and Its Importance in SEO? Create and Add XML Sitemaps to Search Console
Digital Marketing, SEO

What is an HTML Sitemap? HTML vs. XML Sitemap, Creating HTML Sitemaps, Tips & Mistakes to Avoid

What comes to your mind, when you hear the word “sitemap”? A file that you submit in the search console[...]

What is an HTML Sitemap? HTML vs. XML Sitemap, Creating HTML Sitemaps, Tips & Mistakes to Avoid
Web Design

Web Design Trends To Watch Out For In 2024 – Latest Trends in Colors, Fonts, Layouts, Animations That Will Be Popular For Websites

People change along with time, and vice versa. Technology also changes with people, making their life better. Those were a[...]

Web Design Trends To Watch Out For In 2024 – Latest Trends in Colors, Fonts, Layouts, Animations That Will Be Popular For Websites
Digital Marketing

Managing Pay-Per-Click (PPC) Advertising: In-House vs Agency. Which is better?

Pay-per-click (PPC) is a form of online marketing where the advertiser pays a certain amount to the publisher when a[...]

Managing Pay-Per-Click (PPC) Advertising: In-House vs Agency. Which is better?
SEO, Web Development

Interaction to Next Paint (INP) metric in Core Web Vitals Launching in March 2024 by Google: Is your site ready?

To improve user experience and web performance, Google announced that it is replacing the First Input Delay (FID) (a part[...]

Interaction to Next Paint (INP) metric in Core Web Vitals Launching in March 2024 by Google: Is your site ready?
SEO, Web Development

Cumulative Layout Shift: Why CLS is Important for SEO and How to Improve It?

Imagine you are about to click or tap a button on a website, and the button moves, and you end[...]

Cumulative Layout Shift: Why CLS is Important for SEO and How to Improve It?
SEO, Web Development

What is First Input Delay? A Complete Guide

If you own a website, what would you prefer? People coming to your website and becoming loyal customers? Or, leave[...]

What is First Input Delay? A Complete Guide
SEO, Web Development

Largest Contentful Paint (LCP): The Unbeatable Strategy for SEO Success on Google’s SERP

LCP is one the three important Core Web Vitals. Those who don’t know, Core Web Vitals are a set of[...]

Largest Contentful Paint (LCP): The Unbeatable Strategy for SEO Success on Google’s SERP
SEO, Web Development

Is Core Web Vitals a Ranking Factor for Search Engines like Google, and Bing?

Yes, Search engines like Google and Bing consider Core Web Vitals as an essential ranking factor. These vitals are part[...]

Is Core Web Vitals a Ranking Factor for Search Engines like Google, and Bing?
SEO

What is crawling in SEO (Search Engine Optimization)?

Crawling in SEO is a process when search engine bots aka web crawlers or web spiders enter into a website[...]

What is crawling in SEO (Search Engine Optimization)?
SEO

Is Pyramid Link Building a Good Practice for SEO? Some Fast-Acting Link-Building Alternatives for 2023 & 2024

Search engines rank your website based on several factors, and one of the most crucial ones is “Link Building”. Link[...]

Is Pyramid Link Building a Good Practice for SEO? Some Fast-Acting Link-Building Alternatives for 2023 & 2024
SEO

How to effectively implement local SEO for my business in 2024?

Local Search Engine Optimization (SEO) is one of the practices of optimizing your online presence to increase visibility in local[...]

How to effectively implement local SEO for my business in 2024?
SEO

Understanding the Differences between Local and Technical SEO

Search Engine Optimization (SEO) is one of the most integral parts of any digital marketing strategy that can help your[...]

Understanding the Differences between Local and Technical SEO
E-Commerce

5 Ways How e-commerce is Transforming Travel and Tourism

Have you ever thought that sitting at home, you can make complete preparations for your vacation with just your phone?[...]

5 Ways How e-commerce is Transforming Travel and Tourism
Digital Marketing, E-Commerce

e-commerce website: 5 reasons why should you have one in 2023

Are you still sitting in the shop expecting a sale of lakhs? It is difficult to even think. But the[...]

e-commerce website: 5 reasons why should you have one in 2023
E-Commerce, Web Design, Web Development

Why a mobile-friendly experience is important for e-commerce websites?

We are living in an era of smartphones and the internet.  nowadays maximum people love to make small chores on[...]

Why a mobile-friendly experience is important for e-commerce websites?
E-Commerce, Web Design, Web Development

10 essential features every e-commerce website needs

In today's digital age, more and more businesses are moving towards e-commerce to reach a wider audience and increase sales.[...]

10 essential features every e-commerce website needs
Digital Marketing

How digital marketing services can help medical industries to grow in the future?

Digital marketing services have revolutionized the way businesses reach and engage with their audience, and the healthcare industry is no[...]

How digital marketing services can help medical industries to grow in the future?
Digital Marketing, SEO

How to Rank #1 on GOOGLE RANKING in 2024? (UPDATED)

Improving your Google ranking using SEO is indeed a tedious task. It also plays a part in improving the search[...]

How to Rank #1 on GOOGLE RANKING in 2024? (UPDATED)
Digital Marketing, Web Development

Mobile App developments services for business in 2023

It is not possible for businesses these days to grow without having a mobile app of its own. mobile app[...]

Mobile App developments services for business in 2023
Digital Marketing, E-Commerce, Ecommerce website, SEO, Web Design, Web Development

5 benefits of E-commerce website in 2023

In the emerging economy of today's world, an E-commerce website has become a very important component of business and marketing[...]

5 benefits of E-commerce website in 2023
Design, Web Design

Three important steps you need for your Website Design.

Building a website these days has been easier than making a cup of tea for yourself, but it is a[...]

Three important steps you need for your Website Design.
Digital Marketing

10 tips to improve your digital marketing culture.

As the internet boomed in the whole world, most brands started to shift from offline marketing to online advertising as[...]

10 tips to improve your digital marketing culture.
Digital Marketing, SEO

How SEO for digital marketing can help in business growth?

One of the strategic plans to improve business through digital marketing is to increase productivity by introducing themselves over the[...]

How SEO for digital marketing can help in business growth?
Digital Marketing

How digital marketing changed the marketing era in 2022?

In the last thirty years, drastic evolution in marketing and its improvisation has been observed on daily basis. As with[...]

How digital marketing changed the marketing era in 2022?
SEO

What education is needed to be an SEO specialist?

Selecting a career as an SEO specialist is an amazing choice for new grads and even for experienced professionals looking[...]

What education is needed to be an SEO specialist?
Education, SEO

Why SEO for educational institutions is important?

SEO is used to increase traffic to your website, which benefits your website to growth organically and improve the ranking[...]

Why SEO for educational institutions is important?
Healthcare, SEO

Why is healthcare SEO important for the medical industry?

In this era, digital marketing plays a vital role in almost all industries. In the case of the medical industry,[...]

Why is healthcare SEO  important for the medical industry?
Healthcare, SEO

Does Healthcare SEO help in growing your organic presence?

Following the pandemic's global impact, healthcare has become a top priority concern for everyone. With the increasing modernization and health[...]

Does Healthcare SEO help in growing your organic presence?