Education / Casestudy

Changing the Digital Landscape of a Global University

From website redesign to virtual tours, we work with the goal for enhancing user experience, efficiency, and recruitment capabilities for seamless navigation and engagement.

5-MINUTE READ

Client Overview

Established in 1999, CGU Odisha was granted its University Status on February 29, 2020, by the Odisha state government and was renamed C. V. Raman Global University. CGU, Odisha has been consistently ranked among the top 100 engineering colleges by the National Institute Ranking Framework (NIRF), Ministry of Human Resource Development (MHRD), Government of India for the last 5 years.

The university has also been accredited by the National Board of Accreditation (NBA) and recognized as a Scientific and Industrial Research Organization (SIRO) by the Department of Scientific and Industrial Research (DSIR), Government of India.

Our Journey

Our journey with CGU commenced after its global recognition. What began as a one-time project swiftly evolved into a comprehensive web development partnership, with us taking responsibility over their seven websites. This collaboration brought forth a multitude of expectations, challenges, and promises, all woven together in a tapestry of digital transformation.

Objectives:

The University wanted to overhaul its online presence to better serve its diverse stakeholders, including students, faculty, staff, and prospective candidates. The university’s existing website lacked user-friendliness, responsiveness, and comprehensive information architecture, hindering effective communication and outreach efforts

Website Redesign: Completely revamping the university’s website for better user experience, responsiveness, and navigation.
Portal Development: Creating dedicated portals for online recruitment, placement information, admission, and event management.
Content Organization: Structuring and categorizing content within the website to ensure ease of access and navigation.
Integration of Systems: Seamlessly integrating various systems such as the Student Academic Management System (SAMS) and recruitment portals into the website.
Virtual Tour Integration: Adding a virtual tour section to allow users to explore the campus remotely.
Event Management Platform: Developing a dedicated platform, Celegance, for managing cultural fests and events, including registration and participation.
Polytechnic Website Redesign: Revamping the polytechnic wing’s website and integrating an admission portal to streamline admissions processes.
Enhanced Recruitment and Placement: Implementing a Placement Information System (PIS) for students and an online recruitment portal for teaching and non-teaching staff.
User Training and Support: Providing training and support to university staff and stakeholders to effectively utilize the new systems and platforms.

How Dzinepixel Helped?

The project involved a collaborative effort between the university’s IT team and external web development experts. The team conducted a thorough analysis of the existing website, identifying areas for improvement and gathering feedback from stakeholders.

Key Implementations:

Website Redesign and Content Organization:

  • Implemented responsive design principles to ensure optimal viewing experience across devices.
  • Created user-friendly layouts and intuitive navigation.
  • Classified and organized content within academic and admission sections, enabling easy sorting and filtering.
  • Integrated faculty-specific pages with access to departments, programs, and degree levels (undergraduate, postgraduate, doctoral).

Online Recruitment Portal:

  • Developed a dedicated portal for teaching and non-teaching staff recruitment.
  • Enabled candidates to update their credentials, CVs, and other relevant information for open positions.

Placement Information System (PIS):

  • Designed a system for students to enroll and verify personal and academic records.
  • Facilitated campus recruitment processes and interactions with potential employers.

Event Website (Celegance):

  • Created a dedicated website for upcoming cultural fests and events.
  • Implemented a registration portal for students from invited institutions to participate in various competitions and win prizes.

Polytechnic Website and Admission Portal:

  • Redesigned the Polytechnic website with a modern and user-friendly interface.
  • Integrated an admission portal for streamlined application processes.

Virtual Tour:

  • Implemented a virtual tour section, allowing users to explore the entire campus through their devices.

Results Achieved

The redesigned website and associated systems have significantly enhanced CGU CV Raman Global University’s online presence, offering a seamless and engaging experience for all stakeholders. Key benefits and impressive results include:

Improved user experience and navigation:
  • 45% Increase in Website traffic within the first three months of the redesign.
  • 32% Increase in Average session duration, indicating enhanced user engagement.
  • 68% of total visits came from Mobile Users, highlighting the success of responsive design implementation.
Streamlined processes:
  • 2,500+ applications received through the online recruitment portal within the first six months of its launch.
  • 1200+ success placement generated through the Integration of Placement Information System (PIS).
Increased visibility and accessibility:
  • 28% jump in the number of inquiries and applications for academic programs.
  • 40% rise in pageviews for faculty-specific pages, indicating heightened interest in departmental offerings.
Enhanced outreach and engagement:
  • 10,000+ unique visits in the virtual tour feature within the first month of its launch.
Efficient event management:
  • 2000+ participants registered for the event website (Celegance) from 75 institutions.
  • 25% reduction in administrative overhead for cultural events with a streamlines registration and coordination process.
Positive feedback and recognition:
  • 4.00/5.00 Score out of 1,674 reviews in Google.

Value Delivered

  • Elevated CGU Odisha’s digital presence to a new level of prominence.
  • Streamlined recruitment processes, enhancing efficiency.
  • Improved user experience and engagement through responsive design.
  • Enhanced accessibility to campus facilities via the virtual tour feature.
  • Facilitated seamless event participation and management through dedicated platforms.
  • Reinforced CGU’s reputation as a leader in higher education digitalization.